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From the manufacturer
Better Natured Liqui-Crème Permanent Hair Color 
NATURALLY-DERIVED INGREDIENTS
We hold ourselves to high standards and use the Global ISO Standard 16128. Ingredients are found in nature and have undergone limited processing.
100% GRAY COVERAGE
Our high pigment color fights even the most stubborn grays with 100% gray coverage and color that lasts up to 8 weeks.
TRIPLE PLANT-MILK BLEND
Vegan Formula – Infused with a signature blend of Coconut Milk, Tahitian Palm Milk & Orchid Milk that delivers high-performance conditioning results.
PREMIUM-LEVEL FORMULAS
100% free of sulfates, parabens and harsh salts so it’s always gentle on colored hair. Gluten-free and vegan.
1 BLACKS / BROWNS 2 BLONDES 3 REDS
Discover Better Natured
Benefit
Keep Color Vibrant To 9 Weeks
Keep Color Vibrant To 9 Weeks
Eliminate Brassiness
Protect Hair For Blow Drying
Hydrate, Soften & Detangle
Choose This Formula For
Color Treated Hair
Color Treated Hair
Color Treated Blonde Hair
All Hair Types
All Hair Types, Especially Dry
Naturally-Derived Ingredients
86%
95%
96%
93%
97%
Hair Product Type
Hair Shampoos & Conditioners
Hair Shampoos & Conditioners
Hair Color Treatments
Hair Styling Products
Hair Care Treatments
Form
Shampoo
Conditioner
Cream
Lotion
Milk Spray
Is one hair color dye tube enough for long/thick hair? Will this hair color lighten already colored hair?
Our liquid-creme formula will go a long way but even saturation is key to rich, uniform results. For thick or very long hair we recommend 2 hair color dye tubes to ensure proper application. Our hair color cannot lighten previously colored hair.
My grays are stubborn, will this product cover them?
Stubborn grays are no match for our naturally derived formulas! We suggest adding a N(neutral) to your formula for added coverage. For example, if you are 7WB, get both the 7WB and 7N hair color kits. Combine half of each tube & one 2 Oz developer.
How long does the color last? What kind of shampoo and conditioner should I use?
Our permanent hair color is fade proof for up to 8 weeks! Using a color safe shampoo and conditioner like our Color Care Shampoo and Conditioner collection will help prevent fade out for up to 8 weeks.
What comes with the hair color dye? (Tube Only)
This item is for the hair color dye tube ONLY. To start coloring at home you need to purchase the 2 Fl Oz developer and hair coloring accessorries SEPERATELY.
Should I wash my hair before coloring?
There is no need to wash your hair prior to coloring unless you have heavy product in your hair. If you do have a lot of product in your hair, we suggest washing out the product and drying hair completely before coloring.
Product Dimensions : 2 x 2 x 7 inches; 3 Ounces
Item model number : 2619830
UPC : 074469516082
Manufacturer : Zotos Professional
ASIN : B0BT6Y2YNP
Country of Origin : USA
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